Your favorite children’s brands boutiques

  • Store & scope 1
  • Store & scope 2
  • Store & scope 3
  • Store & scope 4

Store & scope

Maisonette is a children shopping site, founded by Luisana Mendoza Roccia and Sylvana Durrett, alumns from Vogue. The platform allows shopping for unique, high quality products directly from selected boutiques all over the world. Maisonette aims to be the Net-a-Porter and Farfetch of children’s clothing: stocking a wide selection of brands, ranging from cult and international houses to little-known labels, all in one online location.


The website, beautifully designed by Lotta Nieminen, was developed based on (highly extended) Spree e-commerce platform. A custom CMS module was created to enable using rich editorial content, and mixing it with the products. The website features a lot of subtle animations, smooth page transitions, rich imagery, as well as advanced e-commerce functionality.

Setup 1
Setup 2
Setup 3

  • Results 1
  • Results 2
  • Results 3
  • Results 4


After a successful launch in early 2017, the website continues to steadily grow its sales, and product range, currently offering over 20 000 product variants. The project also received great press coverage, including articles in Vogue, InStyle, CN Traveler, and more.


  • front-end development
  • custom CMS
  • e-commerce development
  • systems integrations

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